Reactiv Media

If you are looking for specific data requirements and help and advice on how to target the right customer, Reactiv Media can help you. As a Direct Marketing Solutions company we will work with you in planning and producing the right campaign.

Lead Generation is a marketing term that refers to the creation or generation of prospective consumer interest or inquiry into a business' products or services.

Data cleansing is a process in which individual records are corrected or removed from your database because they are incorrect, inaccurate, out of date, incomplete or wrongly formatted.

The outline of significant demographic and psychographic details about the user of a particular product. The data include the user's age category, marital status, income level, education, occupation, sex, area of residence, and purchase behavior patterns.

Multichannel marketing is marketing using many different marketing channels to reach a customer.